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Turning Digital Ordering Into Beverage Growth
Digital ordering is transforming how guests discover and purchase beverages, creating new opportunities to drive attachment and increase value. Coca-Cola works directly with leading platforms like Toast, Olo, Uber Eats and DoorDash, while also exploring emerging technologies such as delivery drones and autonomous robots that are shaping the future of foodservice.
Together, these innovations help operators optimize menus with AI, enhance the digital ordering experience and unlock smarter selling strategies. As digital orders are projected to reach 35-50% of all U.S. restaurant transactions by 2035*, driving beverage attachment remains a critical opportunity to increase average order value and fuel more meaningful revenue growth.