Strategic Partnerships

Coca-Cola partners with leading technology platforms to help restaurants drive smarter digital selling and increase beverage attachment at scale. By embedding beverage expertise into the tools operators already use, we make it easier to optimize menus, influence purchase decisions and maximize profitability.

Through collaborations like Toast IQ, Coca-Cola brings insights from over 160,000 locations into conversational AI, enabling operators to quickly generate data-backed menu recommendations. These tools improve beverage discovery, simplify decisions and boost attachment without adding friction.

Coca-Cola also works with partners like DoorDash and Uber Eats to influence the moment of choice across third-party marketplaces—from how beverages are surfaced and bundled to how promotions are activated—driving higher conversion and larger baskets.

By combining world-class marketing with deep platform integration, Coca-Cola is shaping end-to-end digital journeys that help operators capture more value today while building for the future.